Strategy

We’ve all experienced major disruptions due to the pandemic. Many sectors, including franchise and brand networks, were forced to reinvent…

With 32% of French people interested in entrepreneurship and 43% of future entrepreneurs drawn to franchising, the sector is booming—especially…

Marketplaces are increasingly appealing to franchise networks. These platforms offer new, highly attractive sales channels with numerous benefits for franchisors.…

Marketplaces are increasingly appealing to franchise networks. These platforms provide new, highly attractive sales channels with numerous benefits for network…

COVID-19 and lockdowns have accelerated the integration of online shopping into consumer habits. “It’s very clear that the digitization of…